Dell – Disasterous example of out sourcing in recession

Earlier this year Dell have been letting staff go in Ireland and outsourcing some of the jobs to India to cut costs. Apparently a cutting costs measure to react to the down turn.

Seemingly the easiest way to cut costs is to cut down on staffing and they way they seem to be doing it is by ignoring their customers.

In all the businesses i’m involved with up to a year ago every computer was a dell. In the same way you order a coke with a big mac – its been the pre-programed easy decision. When i went to college we were issued with a Dell Laptop as part of the course and it was second nature to stick with them – Latitudes to be precise (genious marketing strategy to hook future business minds). Since college i’ve got a new latitude almost every year and kept all the businesses i’m involved in using dell.

However the last two times i’ve been buying computers and equipment i’ve sent them the tech spec on the items to my “personal business account manager” and get a “will look in this” message back – And thats the last we hear from them. . Can you imagine someone walking into a shop cash in hand, pointing to a product and saying i want that one – only to be ignored.

Yes i know i could buy online – but the truth is they structured their business in a way that your account manager gives you what i have come to expect to be the REAL Price so i go online configure the product and send them a copy expecting my 20% + Discount. Its not really a discount anymore – since every corporation gets it too, is it not an entitlement?

Dell forget your woes off the down turn in the economy and get back to basics. The last place any business should cut staffing is at the cash register that rings the most.

Time to give Macs a chance – i believe the ad in the post below has won me over!

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Update

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Dell finally did get back to me and inertia took over – I copped out with the excuse i dont have time to learn to use the MAC system at the moment, so against my better judgement have gone with a latitude and made a mental note to go Mac when i have enough time on my hands.

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